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Retail Business Communications by Telinet

1st Contact Case Study

Business Challenge:

• High levels of customer service required
• New central head office
• Large call centre (requiring real time monitoring)
• Highly competitive market place

Communication Solutions:

• Mitel 3300 ICP
• Contact centre
• Call routing and data connectivity
• Advance voicemail and unified messaging

Altogether Better Results:

• Significant cost reduction through reduced need for third party call centre
• Average 25% call savings
• Real time monitoring of contact centre and personnel activity
• Great customer service
• Tracking of customers through contact centre process
• Expected ROI within eighteen months

Moving to a new head office

“ 1st Contact has grown significantly over the years and our success has been born out of commitment to customer service and exceeding our customer expectations. Telinet have partnered with us for as long as they have as they share the same vision and business ethics and I see this continuing well into the future.”

Brendon Voogt
Operations Director
1st Contact is one of the leading financial and business service providers in the UK, specialising in assisting expatriates and British professionals. When Telinet first started working with 1st Contact they had three sites around London, with an INDeX in each with a central auto attendant. This was answering phones for all of the sites, and passing on the calls as appropriate.

When they decided to move to a new head office, consolidating 180 people from three sites into one site, Telinet provided 1st Contact with a Mitel 3300 ICP with a call centre, with 120 seats. There is real time monitoring software, advanced voicemail providing recording of calls and unified messaging.

Smooth implementation

Originally there was a high call abandon rate; however, using the report tools it was possible to see what times these occurred, to allow staffing levels to be corrected to prevent this.

In addition for the management team unified messaging is available, as well as teleworking, giving greater flexibility.

Initially 1st Contact did not have any of these tools available to them, and as the majority of their business comes from phone calls it has enabled them to greatly improve the customer service.

Return on investment on the project is expected to be delivered within eighteen months due to the reduction on the reliance of outsourcing required from the call centre. In addition significant savings have been made through Telinet handling the call routing.

Millions of calls from antipodeans

"Telinet's work with 1st Contact is a great example of where listening and understanding a customer's specific business drivers has resulted in a bespoke communications solution."

Matthew Lambert
Telinet Sales & Marketing Director
Providing accounting and travel services, international money transfers, loans, CV and job assistance, UK property management and visa support, 1st Contact handles millions of calls each year – most of which the business had no way of tracking. Previously, when a call came into the business, it was often difficult to track efficiently the outcome of clients’ enquiries. This made it nearly impossible to understand fully how clients were being assisted or supported.

Customer satisfaction is of prime importance to 1st Contact, as the business provides information to its customers, rather than a tangible product. As a result it is imperative customer calls are dealt with efficiently.

The INDeX was not able to cope with the level of information the management team wanted to have and the company wanted to implement IP technology to be able to support remote workers and improve the service levels through the call centre technology.

Contact centre solution

Telinet proposed the Mitel 3300 with the Contact Centre Solution. In order to make sure this was the right solution, Telinet held two demonstration days, for 1st Contact's IT staff and others, including the Managing Director. It was confirmed through the demonstration days that the range of functionality available through this sytem was applicable to the needs of 1st Contact and its customers.

In order to make sure there was not any down time and to help the company’s office move run smoothly it was decided the roll out would be done in two phases. In the 1st phase the three offices were bought into one office with a single INDeX. Initially the Mitel system was going to be rolled out across the business over six months. However, following the success of Telinet’s work in the initial transfer it was decided the call centre would be implemented straight away. Originally the call centre was going to be given to twenty people, but as a result of the success it was decided the technology was going to be given to 120 staff at once, so the comprehensive information provided by the system could be utilised straight away.

Telinet brought a complete understanding of the Mitel product, allowing it to advise on the most suitable configuration and its engineering skills meant the installation went smoothly and ahead of schedule, allowing 1st Contact to dramatically improve customer service from the outset.

1st Contact says:

We have been in partnership with Telinet since 1997 and we currently utilise their whole portfolio.

Initially Telinet took over the maintenance contract for our legacy telephone system in our Piccadilly offices through consultation with Matthew Lambert. Over the years Matthew has developed the relationship by taking over our Fulham, West Kensington and Victoria offices for system maintenance, BT line rental and call routing.

The process of migrating to a fully IP solution was taken very seriously and involved multiple demonstrations of vendor equipment courtesy of Telinet. It ultimately came down to the professional approach Telinet could bring 1st Contact and their platinum accreditation from Mitel and the superior level of functionality the 3300 platform provides. The roll out was a complete success and we now have a high level of real time reporting and management information that is going to bring in substantial financial rewards in a very short timescale.

1st Contact has grown significantly over the years and our success has been born out of commitment to customer service and exceeding our customer expectations. Telinet have partnered with us for as long as they have as they share the same vision and business ethics and I see this continuing well into the future.

In summary we demand cost effective and reliable communication solutions to drive our business forward and Telinet provide that service.

Brendon Voogt
Operations Director


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